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21 Steps to a Hundred Per Day

By Dr. Rick Wren

Dear Colleagues and Friends, we are beginning our tenth year of meeting every Monday at the Dallas Chapter of the Society of Chiropractic Masters. We are starting all over again for the umpteenth time to study the 21 Success Principles. I will attempt to get through all of them this coming year as we study them again. Below is an outline of all 21 so you can see which are your weakest points.

Society of Chiropractic Masters Success Practice Principles
18 CD Set

A. Basic Principles
1. Principled Consultation including Preframing Subluxation
2. Always do a thorough Exam (only 10 to 15 minutes)
3. Always X-ray new patients
4. Do not adjust on first visit
5. Do a written report of findings on new patients
6. Conduct weekly Spinal Care Workshops
7. Set up Multiple Appointments
8. Keep complete and detailed practice statistics
9. Always call new patients
10. Routinely Re-exam/Re-Xray and do a written Re-report of Findings

B. Additional Success Principles
1. Weekly Staff meetings and trainings
2. Always ask for Referrals
3. Always use Chiropractic “Table Talk”
4. Always Cluster Book appointments
5. Always Stay on Time
6. Use precision adjusting with high energy
7. Set Daily/Weekly/Monthly/Yearly/Lifetime Goals
8. Practice Staff motivation and use staff incentives
9. Have consistent promotional activities
10. Always look, dress, and act successful
11. Practice profitability and Invest wisely

We need to start before principle #1, talking about the new patient phone call. Your staff has to be scripted and always follow the script. If they don’t follow the script, they will eventually drift very far away. The script starts the Referral process. It handles the finances in the appropriate manor to get the new patient to almost always schedule. You will also have the information to start building the patient’s folder the moment they walk in your front door (while they are filling out your information form). We have the New Patient Phone Call Script by every phone to be filled out every time and attached to the appointment book. A copy of our script is available via the link below.

There are many details involved in the New Patient phone call and their first visit in to your office. They are too numerous to type and read. If you are interested in all the details, you should consider purchasing our 18 CD set from SOCM or if your only interested in the first 3 days we have the 3 Day Report of Findings Video/Audio Set. Planet Chiropractic is now stocking these two items.

We will discuss Principle #1 next time. Hope to see you in Dallas in April (www.parkerseminars.com ).

LLL, Dr. Rick Wren (Founder of The Society of Chiropractic Masters and Parker Team Teacher)

Planet Chiropractic Links: New Patient Appointment Form
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planetc1.com-news @ 6:00 am | Article ID: 1013176831

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