By Michael Dorausch, D.C. I received another letter from a yellow pages marketing company last week. This one came from AT&T. The letter was part of a “last chance” offer for my LA chiropractic business to save as much as 50% on two yellow page books that get distributed in neighboring areas. The advertising I…
by Michael Dorausch I’ve been meaning to post a photograph one of my chiropractic assistants took when phone books arrived at my ADIO Chiropractic office (in LA) earlier this year. Being in a major metro area like Los Angeles results in a bunch of phone book companies competing for local business. There are four different…
By Michael Dorausch, D.C. Nice to have a big fat wireless WiFi connection when staying at hotels. Comes in super handy when you want to power up your Ubuntu Dell XPS (Windows crashed) and browse the net with friends and business colleagues. Interacted with dozens of chiropractors from the United States and Canada this past…
by Michael Dorausch This time of year it sure would be sweet having a chiropractic office in a place like Summerville or something smiley like that. I was poking around online and there it was, a Summerville in South Carolina, I did not even know such a place existed. Apparently this place has been a…
Chiropractors in the San Francisco Bay area are using various methods to advertise their chiropractic services online. I’m here in San Francisco for a WordCamp conference. While I’ve been here I’ve been visiting numerous websites and have noticed a number of chiropractic offices advertising on them. I’ve seen offices as far as New York and…
The local chiropractor pages on Planet Chiropractic are getting more visitors every month. This post explains how to get listed so those searching in your state can find you. The pages offer listing of chiropractic office information, school addresses and contact info, as well as organization and association resources. There is a webpage for each…
The Yellow Pages directory of Canada (YellowPages.ca) is including RSS content on their directory pages. From a search engine standpoint the reason someone would include RSS content on their site would be to increase the amount of data showing up on a particular page. Most yellowpages and directory web sites don’t have detailed information about…
Planet Chiropractic had an article posted on Tuesday, January 16th, 2007 which talked about the 10 top states that appeared in the web sites log pages for chiropractic searches related to local areas. The article only barely scratched the surface when it comes to what’s happening on the Internet in relationship to different markets searching…
