By Michael Dorausch, D.C.
Part of my job as editor (among the many hats I wear) of Planet chiropractic news requires that I always be on the lookout for opportunities to get chiropractic in the press or get the press in chiropractic. This past week in Los Angeles was a week full of such opportunities for me as Internet World, a convention for the truly technical, was in town for it’s 8th annual event.
Planet Chiropractic was invited to several press related events and I took to the weeks tasks and opportunities with much pleasure. On Wednesday, March 14th, I met and listened to presentations by two company CEOs. The first was Meg Whitman, CEO of eBay. Not only is Meg Whitman the CEO of one of the most successful internet companies in the world, (eBay) she was incredibly nice. We spent some time talking about Planet Chiropractic (I just had to) and chiropractic in general and she cheerfully agreed to have some photos taken for Planet Chiropractic News. (I botched the photo edits and hope to get them uploaded soon.)
Later the same day I met Mr. Barry Dillar, CEO for USA Networks. Barry Dillar was in town to talk about Hollywood, Media Networks, the Internet, and convergence, among other things. Perhaps you saw him this past weekend on MSNBC’s Silicon Summit II (a great event) which featured a handful of the world’s top Internet and Entertainment CEOs. Surrounded by press from Reuters, CNET, and others, I had a non-media related question for Barry. I asked, Who is your chiropractor? To which he replied, “I don’t have one. Do you know something I don’t?”
It most certainly do. We often hear the terms, “If they knew what we knew, they would do what we do.” When chiropractic is not being portrayed the way we would appreciate on the networks (whether it be USA, ABC, or any other) there is no one to blame but ourselves. Let’s take the time to talk to others about what it is that we do. I don’t care what topic someone initiates, I always look for a way to bring chiropractic into the conversation in a manner that gets others thinking and asking for more information. We may already know that kids need chiropractic care but I’ll tell you, CEOs need chiropractic too. 🙂
And if you are wondering, Bill Gates and I have still not had the chance to sit down and talk but I am working on it.
planetc1.com-news @ 11:07 am | Article ID: 984769639
Comments are closed for this article!