Chiropractors have one more thing to look out for when it comes to being pitched on chiropractic marketing online. I strongly suggest chiropractors read the Chiropractic Traffic Report in order to better understand what I’m addressing in this post. When it comes to selling online marketing services to chiropractors, there’s far too much deception going on, and it’s time to shine some light on the topic of deceptive chiropractic marketing, and fraudulent claims.

Chronic low back pain is a plague on America, and when it comes to its treatment, there is a long laundry list of therapies and approaches people rely on. A recent study published in the May issue of The Archives of Internal Medicine suggests that acupuncture is an effective treatment for chronic low back pain. However, the study noted an unusual finding, that penetration of the skin with needles was not required, in order for people to report improvement. Turns out acupuncture can be added to the long list of uses for the common toothpick.