It’s that time of year when yellow page company marketers and magazine advertisers begin calling chiropractic offices (as well as other local service providers) with their pitches for yellow page advertising. Wondering how well these sites would perform in different states, I decided to review the search logs for planet chiropractic during the months of August through December 2006 to discover which states in the nation would be most likely to get consumer traffic for chiropractic related search terms.